Ignite the spark that lives within you

Is there a job you have always fancied doing but have no real idea whether you will like it or be any good at it?

Mine was always a primary school teacher but I think my rose-tinted view of cherubs chanting their ABCs, snuggling up for reading time and daily craft hour was probably a bit off the reality curve.

When I stumbled into the world of marketing an age ago, I had no idea it would lead to such a happy and fulfilling career in corporate communications. As I progressed and was given room to grow and the space to dream up ideas and test them out, I was in job heaven.

So, when I told people that I was going to resign and set up a business doing something I had not even retrained in yet, they thought I was insane. They said kind things like, ‘oh you will make a success of anything’ and ‘you’re great with people so it will all fall into place.’ But I could tell they were bemused.

The truth was I desperately needed a change so I took the plunge, dived head-first into a brand-new world and had no idea whether it would work out or not.

And as the clock stuck on New Years’ Eve, I gulped, ready to take flight on my own for the first time as my own boss. I will not bore you with the COVID-19 bit as we are all sick of that now. And the fact lockdown kicked in just eleven weeks into my self-employed journey is not why I concluded that my career change was not right for me.

The truth is, being creative, fathoming out communications solutions and preventing reputation nightmares is what is in my blood. It sparks my joy and I simply could not resist returning to what I know and love best any longer.

I am proudly launching my own business supporting other business owners who need help figuring out their customers and competitors, who are making changes and need support to manage their stakeholders and reputation or simply need an independent critical friend to explore ideas with and bring a heap of creativity, enthusiasm and experience to their business table.